July 24, 2009, - 3:02 pm
As you’ll recall, back in May, Kentucky Fried Chicken, er . . . KFC, was giving out free meals via internet coupons. The promotion was a fiasco, with long lines and, ultimately, the retail restaurant chain canceling the promotion of its grilled chicken in favor of a mail in coupon (with staggered dates).
It was deserved bad publicity for a poorly planned marketing campaign that turned what could have been a lot of positive good will into angry customers galore. However, KFC made good by mailing out the free coupons to those who filled out a form.
That’s ridiculous. KFC made good on the promotion, mailing out coupons for the meals it couldn’t handle during the time of the promotion, and the coupons even included something extra, a free drink. Ms. Ready could have easily obtained the mailed coupons. She and her lawyer are just driving up the price of KFC for the millions of American families who find it an economical choice in tough times. And, of course, Mr. Edelson, clogging the courts with this waste of time, stands to make millions in legal fees.
Remember them the next time prices at your favorite fast food restaurant go up. It’s the involuntary litigation tax you’re paying for silly, frivolous lawsuits like this one.
The next time someone says there’s no such thing as a free lunch, they are right after all. If KFC offers the free lunch, some sleazy lawyer finds a way to make ‘em pay.
These people are literally making a federal case over a $5 lunch.
Tags: dumb lawsuits, frivolous lawsuits, litigation nation