Debbie Schlussel: HOPEless Fizz: Pepsi in the Tank for Obama
I knew there was a reason I like Coke better than Pepsi. And it's not just taste. It's good taste.
Yup, in the political taste test, Coke has the good sense to stay out (though I'm sure plenty of Coca-Cola execs gave heavily for Obama). But not Pepsi. Its new emblem and "HOPE" campaign came straight out of the Obama campaign. Yuck:
What's red, white and blue, round in shape and has some curvy lines? President-elect Barack Obama's logo. Pepsi's new logo, too. Adding to "Obama brand" and "Pepsi brand" similarities: Both camps are preaching a message of optimism and hope.
JUST A COINCIDENCE?: Most Recent Old Pepsi Emblem & Ad Campaign . . .
Obama Emblem & Ad Campaign . . .
New Pepsi Emblem & Ad Campaign . . .
Pepsi spokeswoman Nicole Bradley says that no marketing ideas were exchanged between the Pepsi and Obama teams. "We can't speak to the president-elect's design sensibilities, but we're all over his prevailing spirit of optimism," she says. "That's as refreshingly bipartisan as it gets."
Meaning that this flat soda (or pop, as we call it in Michigan) is in the tank for Barry Hussein.
Coke. It's the Real Thing. Pepsi. It's a sad Obama knock-off.
Posted by Debbie on January 12, 2009 03:10 PM to Debbie Schlussel