March 20, 2012, - 3:30 pm
Many have tried to go up against Rush Limbaugh’s nationally syndicated radio show, and all have failed since none have been able to match his audience or influence. Bill O’Reilly, Fred Thompson, Ed Schultz, you name it–all down to defeat. But the most disgusting challenger to date is the latest one: Mike Huckabee, who is using the liberal-left-manufactured “advertising crisis” over the truthful Sandra Fluke comments to try to horn in on Limbaugh’s audience in the same time slot. Hucksterbee, over the weekend, railed against a “Jewish reporter” on his FOX News show. He did this while he whined in commiseration with John Ramsey, the never-cleared (contrary to Huckster’s claim) suspect in his dressed-like-a-whore young girl’s murder, who is pimping a new book he wrote to further profit off his daughter’s death. (The video’s below, and his appalling comment is at approximately 2:40.) For some strange reason, Huckabee found it necessary to selectively emphasize a part in Ramsey’s book that “a JEWISH reporter … tried to get you to ….”
Here is my prediction on the ever-changing fraud, Hucksterbee: he will fail. He’ll probably get a few Cumulus stations to replace Rush with his Cumulus-syndicated show. But Rush will go on competing stations and kick the crap out of the Huckster in the ratings.
Huckster has no moral compass. He has no ideology. While, today, he is Israel’s best friend and right wing on the Middle East, not long before that he wrote an article in Foreign Policy magazine attacking U.S. policy in the Middle East and blaming it for our troubles and why terrorists hate us. Yup, typical left-wing, blame-America-and-Israel BS. And he wrote that before he was gunning to get his FOX News show and high-paid contributor gig. He did a 180 when he began running for President. But we saw his true colors when he attacked the ethnicity and religion of a liberal reporter he didn’t like. Aren’t there liberal Christian and Muslim reporters? Of course there are, but Huck wants you to know about the JOOOOS. Yes, Ramsey wrote about it in his book, but Hucksterbee chose to highlight it and point out the religion on FOX News to appeal to anti-Semites.
And don’t forget when Hucksterbee pardoned a hardened criminal and murderer for no legit reason. The guy went on to kill several cops. Yup, he’s not tough on crime or anything else. Not a conservative. Just one for when he needs a gazillion zeros in his paycheck.
And that’s why he’ll never beat Rush. Rush usually believes what he says (not always, and I’ve caught him in plenty of inconsistences, plus he’s admitted to me that he says some things to get under the left’s skin – his absurd support for the United Arab Emirates and Dubai running our ports is one example.) And audiences know that. Some audiences are stupid (Exhibit A: Sean Hannity radio show). But most aren’t–at least not all of the time. They can tell when someone is feeding them fertilizer. In most cases, they know Limbaugh means what he says and vice versa. With the Huckster, they’ll know he’s a fake.
Hucksterbee is selling his show as a “kinder, gentler” conservative talk. Ain’t no such thing. No one wants to hear boring NPR-style debates about how soup tastes great hot and ice cream is delish cold.
His show won’t last. Mark my word. It may take a few years. But he’ll dump his show like O’Reilly did or move to a different time slot. And I, for one, will never listen to this closeted Jew-hater, whose real views came out as he fawned over a murder suspect who might have done it.
Starting April 9, Mr. Huckabee, a Fox News Channel commentator, will go head-to-head with Mr. Limbaugh in a syndicated radio program airing in the noon to 3 p.m. Eastern time, weekday slot.
“The Huckabee Show” will initially air on 140 stations, well short of Mr. Limbaugh’s roughly 600. But the recent drama over Mr. Limbaugh calling a Georgetown law student a “slut” for her comments about contraception insurance coverage has given Mr. Huckabee an opening. Numerous advertisers bolted from “The Rush Limbaugh Show,” and at least two stations dropped the program.
With the slogan “more conversation, less confrontation,” the syndicator behind “Huckabee,” Cumulus Media Networks, has been pitching the new show to advertisers as a less combative alternative to Mr. Limbaugh. Cumulus is a unit of Cumulus Media Inc., CMLS +2.23% which owns 570 radio stations.
Again, no one wants “less combative.” They’re bored by that. Or they’re already listening to National Palestinian Radio (NPR).
“I’m not a person who would call anyone by names that would cause my late mother to come out of her grave and slap me to the floor,” said Mr. Huckabee in an interview.
Uh-huh. I guess his late mother wouldn’t slap him over the “Jewish reporter” comments. Yup, she’d probably like that. He learned it from somewhere.
“It is serendipitous or providential, however you want to look at it,” said Cumulus Media co-Chief Operating Officer John W. Dickey of Mr. Limbaugh’s troubles.
Cumulus itself carries the Limbaugh program on 40 of its stations, including WABC in New York, the nation’s largest radio market. Radio veteran Joel Hollander, a former chief executive of CBS Radio, said “one of the big litmus tests” will be whether Cumulus pulls the Limbaugh show from WABC when its contract expires and picks up the Huckabee program.
I know Joel Hollander. He picked me to guest host for Laura Ingraham, when she quit her CBS radio gig because she was too busy traveling the country to meet up with various male paramours (not kidding and it’s the truth behind what Ed Schultz apologized for telling people). Joel Hollander is a smart guy, so he’d never drop Rush for Hucksterbee, if he were running the stations. Nor will anyone who has a choice and a brain. Cumulus will shove it down some of its stations’ throats, though. And all the breath mints in the world won’t mask the stench.
In an interview, Cumulus’s Mr. Dickey said he would “honor” existing contracts with the Limbaugh show, including at WABC. But he didn’t rule out a switch to Mr. Huckabee in the future. “We are in favor of eating our own cooking,” he said.
The thing is, not all home cookin’ tastes good. Some is unbearable, and you feed it to the dog.
At launch, 50 Cumulus stations will air “Huckabee.”
“Mike Huckabee will pose the most formidable challenge to Limbaugh that I can remember from a conservative hosting in the same time slot and being backed by a major company,” said Michael Harrison, publisher of Talkers Magazine, a talk-radio trade journal.
You can’t take anything professional slobberer Michael Harrison says. He also gave a community service award to his gay mancrush, Hannity, while Hannity was using the charity–Freedom Concerts–to scam hundreds of thousands of working-class people out of their hard-earned dollars to pay for his private planes and fancy suites for his entourage of paid panderers. Without slobbering over these people, Harrison has no magazine and no conferences at which he makes big bucks.
And here’s the real money quote, which echoes something I’ve tweeted on Twitter and written to people in e-mails: that no advertiser will be able to reach the Limbaugh-sized audience with any other outlet, not to mention the audience’s income level. So, to stay away is suicide, not smart politics or marketing. The flowers and Valentine’s day companies were stupid to leave, as were the mattress and bed companies. They’ll come back at a premium, if Rush even allows that. We’ll see.
Indeed, some advertisers are likely to stick with Mr. Limbaugh. And as the controversy diminishes, some of the departed may even return, according to media buyers. For marketers, the show is an easy way to reach a large group of highly educated affluent males, Mr. Limbaugh’s core audience, according to media buyers.
And, so, this is the beginning of the launch of the end of Mike Huckabee’s radio show, before it even started. The handwriting is on the wall.
And it doesn’t even matter whether or not the reporter who wrote it is Jewish. Got that, Hucksterbee?